Unpopular Deals
Made in China but designed by a British company, HardnutZ Snow and Cycle helmets were launched in the UK on 10th October 2010 (10.10.10.), a date considered as lucky in Chinese culture because the number 10 represents perfection or completion, according to the “I Ching”, an ancient Chinese text. The date was chosen by us as it seemed a pretty cool date, it was easy to remember and would look good on t-shirts!
